Building
A Corporate Culture
That Values Straight Talk
&
Rewards Integrity
by Larry Johnson and Bob Phillips
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Ethics has no enemies, or so we all
like to think. Yet the corporate
landscape has been an ethical
battleground in recent years, with
the corrupt behaviors of Enron,
WorldCom, Tyco and others leading
many to question whether "corporate
integrity" is an oxymoron. But for
most companies, fortunately, the
problem is not whether to practice
truthfulness and accountability.
It's how to integrate such practices
into the culture so that they are
rewarded, self-perpetuating, and
virtually automatic.
Activities
